MCP304
MCP 304 - Mass Media Strategy, Planning & Media Law (3)
A survey of the functions, responsibilities and influence of various mass communication media. Students will review the economic, technical and sociological aspects of radio, TV, film, newspapers, magazines, books, advertising. They will also study the legal controls and government regulations on the mass media.
A survey of the functions, responsibilities and influence of various mass communication media. Students will review the economic, technical and sociological aspects of radio, TV, film, newspapers, magazines, books, advertising. They will also study the legal controls and government regulations on the mass media.