MSP301
MSP 301 - Sport Marketing Management (3)
The course presents a comprehensive examination of basic marketing functions and concepts as applied to sport-related enterprises. The course helps to analyze and make recommendations about sport business problems that involve the creation, distribution and sale of sporting goods and services. Emphasizes the resolution of sport marketing problems.
The course presents a comprehensive examination of basic marketing functions and concepts as applied to sport-related enterprises. The course helps to analyze and make recommendations about sport business problems that involve the creation, distribution and sale of sporting goods and services. Emphasizes the resolution of sport marketing problems.