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BA - Bachelor of Arts in Communication & Public Relations

BA - Bachelor of Arts in Communication & Public Relations

Communication and public relations professionals are vital to both organizations and society as a whole. The digital world – where consumers are no longer passive audiences, but active participants – blurs the lines between businesses and consumers. Our graduates are trained to drive companies forward by tapping into new digital trends that others are slow to adopt.

EU Business School

EU Business School

EU Business School

EU Business School

EU Business School

Option 1: Bachelor of Arts in Communication & Public Relations

This is a six-semester, three-year program with 210 ECTS. The first year comprises core courses to provide students with a solid base in all fundamental business areas. Specialization subjects are incorporated into the curriculum from the third semester onwards. In order to graduate, students will need to complete two final case studies and a dissertation.

Option 2: Bachelor of Arts in Communication & Public Relations + BA (Hons) in Business Management

This is a seven semester, three-year program with 240 ECTS. The first-year core courses provide students with a solid base in all fundamental business areas. Specialization subjects are incorporated in the third, fourth and fifth semesters. In the third year, you will focus on business management modules to equip you with key managerial concepts, theories and tools necessary for any business field. In order to graduate, students will need to complete two final cases and a dissertation. This option is only available at the Geneva campus.

Optional

Students who wish to further their knowledge in a specialization can take an additional semester and earn a Diploma of Advanced Studies (30 ECTS) which is state-recognized and accredited by Universidad Católica San Antonio de Murcia (UCAM), Spain (título propio).


Degree Awarded
 

Option 1: Bachelor of Arts in Communication & Public Relations

Students who successfully complete this program will earn

  • A bachelor's degree from EU Business School Switzerland which is internationally accredited by ACBSP, IACBE, IQA and certified by eduQua

  • A state-recognized university bachelor’s degree awarded by Universidad Católica San Antonio de Murcia (UCAM), Spain (título propio).

Option 2: Bachelor of Arts in Communication & Public Relations + BA (Hons) in Business Management

Students who successfully complete this program will earn:

  • A bachelor's degree from EU Business School Switzerland which is internationally accredited by ACBSP, IACBE, IQA and certified by eduQua

  • A state-recognized university bachelor’s degree awarded by Universidad Católica San Antonio de Murcia (UCAM), Spain (título propio).

  • A state-accredited BA (Hons) in Business Management degree from University of Derby, U.K.

Optional

Students studying option 2 may also choose to study an additional semester of their specialization (30 ECTS) and earn a state-recognized Diploma of Advanced Studies (DAS) in this subject which is awarded by Universidad Católica San Antonio de Murcia (UCAM), Spain, (título propio).

 

UCAM

University of Derby


Students completing this major pursue careers in:

Information Management
Media Relations
Employee Communications
Web-Based Communications


A sample of the Communications & Public Relations program courses:

Interpersonal Communication
Persuasion & Lobbying
Media Planning




“The entrepreneurial environment at EU is fantastic. A lot of the lecturers actually own their own businesses, so when they give you assignments, you really feel the need to do it as if it were real life.” 

 

Rochelle Peetoom, Founding Partner at Bon & Petit
Bachelor of Business Administration
 

 


Study in Different Cities
 

Our network of EU Business School campuses allows you to study on our Barcelona, Munich or online campuses during the first four semesters.

Barcelona

EU Business School Barcelona

Barcelona

A Mediterranean metropolis

Munich

EU Business School Munich

Munich

The Economic Capital of Germany

Online

EU BUSINESS SCHOOL EU BUSINESS SCHOOL

Online

Our Alumni Work For

ama

bmv

EU Business School Bachelor's

EU Business School Bachelor's

BBA Business School Bachelor EU Business School

EU Business School Bachelor's

BBA Business School Bachelor EU Business School

EU Business School Bachelor's

EU BUSINESS SCHOOL

EU Business School Bachelor's

EU Business School Bachelor's

BBA Business School Bachelor EU Business School

BBA Business School Bachelor EU Business School

EU BUSINESS SCHOOL

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