EU Business School
Cookies on the EU Website
This website uses cookies to improve your user experience and to show you content related to your preferences. If you continue browsing, we consider that you agree to their use. More information
Menu

EU Business School Admissions

BA - Bachelor of Arts in Sports Management

The Bachelor of Arts in Sports Management is a seven-semester, three-year program (240 ECTS). This program is for students who are passionate about sports, management, finance and leadership. It prepares them with the specific skills to meet the challenges of this competitive atmosphere through courses in negotiation, legal and ethical issues in sports sponsorship, consumer behavior and sports psychology.

The first year comprises core courses to provide students with fundamental knowledge of the business world. Specialized subjects are introduced in semesters three to five. In the sixth and seventh semesters, students focus solely on business management modules to equip them with key managerial concepts, theories and the tools necessary to succeed in today’s rapidly evolving world.

Students who successfully complete this program and wish to further their knowledge in their specialization may opt to take an additional eighth semester and earn a Diploma of Advanced Studies (DAS) awarded by Universidad Católica de Murcia (UCAM), Spain (título propio).

Students may also fast track their degree by taking summer semesters.

Year 1

First Semester (22 CH | 30 ECTS)

FIRST SEMESTER (22 CH | 30 ECTS)

  • Foundations of Business Management 3 | 4
  • Marketing Management 3 | 4
  • Writtten Communication Skills 3 | 4
  • Accounting I 3 | 4
  • Microeconomics 3 | 4
  • Elementary Calculus 2 | 3
  • IT Software for Business 2 | 3
  • Environmental Sustainability 2 | 3
  • Crafting Your Future: Your Time at EU 1 | 1

Second Semester (22 CH | 30 ECTS)

SECOND SEMESTER (22 CH | 30 ECTS)

  • Ethics in Business 3 | 4
  • Oral Communication Skills 3 | 4
  • Accounting II 3 | 4
  • Macroeconomics 3 | 4
  • Business Law 3 | 4
  • Mathematics of Finance 2 | 3
  • Applied Management Statistics 2 | 3
  • Advertising, Media & Branding 2 | 3
  • Crafting Your Future: Your Time at EU 1 | 1

Third Semester (21 CH | 30 ECTS)

THIRD SEMESTER (21 CH | 30 ECTS)

  • Strategic Marketing 3 | 4
  • Business Finance I 3 | 4
  • Human Resource Management 2 | 3
  • Production Management 2 | 3
  • Entrepreneurship & New Venture Creation 2 | 3
  • Management Information Systems 2 | 3
  • Digital Business 2 | 3
  • Sports Sociology 2 | 3
  • Public & Media Relations in Sport 2 | 3
  • Research Methods I |
  • Crafting Your Future: Personal Development 1 | 1

Year 2

Fourth Semester (21 CH | 30 ECTS)

FOURTH SEMESTER (21 CH | 30 ECTS)

  • Global Economics 3 | 4
  • Business Finance II 3 | 4
  • Social Media Marketing 2 | 3
  • Financial Markets 2 | 3
  • Consumer Behavior 2 | 3
  • Sales & Purchasing Management 2 | 3
  • Sports Psychology 2 | 3
  • Event Management 2 | 3
  • Sports Broadcasting 2 | 3
  • Research Methods II |
  • Crafting Your Future: Personal Development 1 | 1

Fifth Semester (21 CH | 30 ECTS)

FIFTH SEMESTER (21 CH | 30 ECTS)

  • Global Business 3 | 4
  • Financial Statement Analysis 3 | 4
  • Negotiation 2 | 3
  • Small Business Management 2 | 3
  • Corporate Finance 2 | 3
  • Industrial Marketing 2 | 3
  • Sports Data & Analysis 2 | 3
  • Sports Marketing 2 | 3
  • Legal & Ethical Issues in Sport 2 | 3
  • Crafting Your Future: Professional Development 1 | 1

Year 3

Sixth Semester (30 ECTS)

  • The Business Consultancy Project Part I | 10
  • Global Business & Strategy | 10
  • Marketing Across Cultures | 10

Seventh Semester (30 ECTS)

  • The Business Consultancy Project Part II | 10
  • Developing Leadership & Management | 10
  • International Entrepreneurship | 10

Graduation Requirements

To graduate, in addition to the listed courses, students will also have to successfully complete the following for a total of 23 CH | 30 ECTS:

GRADUATION REQUIREMENTS (23 CH | 30 ECTS)

  • Research Methods (with a pass) |
  • Dissertation Seminar |
  • Final Case: Marketing (10%) |
  • Final Case: Sports Management (10%) |
  • Dissertation (80%) |

Diploma of Advanced Studies (Optional)

Eighth Semester (21 CH | 30 ECTS)

SIXTH SEMESTER (21 CH | 30 ECTS)

  • Strategic Management 3 | 4
  • Budgeting and Control 3 | 4
  • Organizational Communication 2 | 3
  • Cases in Marketing 2 | 3
  • Cases in Sports Management 2 | 3
  • Sponsoring & Sports Communications 2 | 3
  • International Sports Management 2 | 3
  • Sports Career Development 2 | 3
  • Sports Facility Planning 2 | 3
  • Crafting Your Future: Professional Development 1 | 1



Learning Outcomes
 

The program combines knowledge of the sports world with business and management courses, based upon a foundation of real-world case studies. In addition, students who take this program will also:

1

2

3

4

Gain insight and knowledge of new developments in the professional and recreational sports industries.

Apply theoretical knowledge to practical business situations, simulated by case studies.

Understand current business issues through required readings and research.

Demonstrate proficient oral and written communications skills.

Back to top
This website is using cookies for statistics, site optimization and retargeting purposes. You consent to our cookies if you continue to use this website. Read more here.