{"id":22178,"date":"2017-08-01T12:00:00","date_gmt":"2017-08-01T10:00:00","guid":{"rendered":"https:\/\/www.euruni.edu\/blog\/?p=22178"},"modified":"2020-02-24T16:15:32","modified_gmt":"2020-02-24T14:15:32","slug":"eu-aotm-sylvie-benkemoun","status":"publish","type":"post","link":"https:\/\/www.euruni.edu\/blog\/eu-aotm-sylvie-benkemoun\/","title":{"rendered":"EU Alumni: Sylvie Benkemoun"},"content":{"rendered":"

Sylvie Benkemoun knows all about the positive effects of change. After many years working in private banking in Geneva, the EU alumna decided to make a dramatic shift in\u00a0career. She\u00a0now specializes in helping those who wish to discover professional fulfillment,\u00a0through a change of perspective or a\u00a0change of path. The expert career coach,\u00a0who still works in Geneva, spoke to us about her time at EU, her coaching methods and the effects of profound change.<\/p>\n

Formative years<\/h2>\n

Sylvie’s time at EU helped to shape her professional personality. She explains:<\/p>\n

My experience at EU, as a whole, allowed me to develop my taste for multicultural environments.\u00a0It gave me\u00a0communication skills, especially with different cultures, and enabled me\u00a0to have a more open mind. A professional personality is the integration of knowledge, know-how and skills. EU Business School gave me a general education, an overview, both theoretical and precise, about the functioning of a company, but also an overview of bank activities, which allowed me to be free to choose my way.<\/p><\/blockquote>\n

Life after EU<\/h2>\n

After graduating from EU, Sylvie had the\u00a0chance to\u00a0intern at a bank in Lausanne. When the\u00a0opportunity to progress presented itself, she seized it:<\/p>\n

\n

The internship\u00a0enabled me to validate my choice and choose my path. Luckily, two managers resigned at the end of my internship and the bank needed reinforcement! I stayed there and that is how my banking career began, first as an assistant then as a relationship manager, until 2014. I spent 10 years with Banque Priv\u00e9e Edmond de Rothschild and then\u00a0eight years in charge of European clients with Lloyds Banking Group<\/a>.<\/span><\/p><\/blockquote>\n<\/blockquote>\n

Anticipating\u00a0the change<\/h2>\n

Staying ahead of the curve, Sylvie saw a shift in the banking industry before it came. The timing was fitting, as she felt the need for a change of direction:<\/p>\n

The banking sector has been marked by profound changes in recent years, with the end of banking secrecy. For me, the trend was quite clear and a strong reduction in the number of staff in the front office was foreseen. I anticipated this\u00a0and decided to make a 180 degree turn, training\u00a0to become a\u00a0professional coach, in order to help the executives and collaborators who were\u00a0dismissed for economic reasons, either in their professional transition or in a choice of retraining. I also needed to practice a more concrete and human-oriented job.<\/p><\/blockquote>\n

Finding the goal, creating the brand<\/h2>\n

With her experience,\u00a0patience, empathy and\u00a0clear coaching methods, Sylvie enables individuals to discover what it is they’re striving for and how to use all the tools at their disposal to obtain it:<\/p>\n

First of all, I work with my coachee on the definition of a professional goal.\"\"<\/p>\n

If this is not clear, the coachee will do some personal reflection and\u00a0introspection, by performing several self-assessment exercises of their abilities, interests and values.<\/p>\n

Once the goal is defined, we develop a communication strategy. This involves a clear positioning, creating a CV that reflects a fair idea of \u200b\u200bits value, defining a target market and developing a network strategy. The idea is to build a marketing plan that helps to organize work and set priorities. Finally, we optimize a LinkedIn profile, building an online\u00a0personal brand.<\/p><\/blockquote>\n

It’s never too late to change<\/h2>\n

The desire to take a\u00a0different career path\u00a0can often come later in life. But, as Sylvie explains, it’s never too late to start doing what you’ve always wanted to do:<\/p>\n

People come to me who have\u00a0worked more than 10 years in the same company, even more sometimes, and need to take stock of their professional situation and skills. Often starting in their forties, they feel the need to move closer to their values \u200b\u200band express the wish to switch career. We then work on hard and soft skills.<\/p><\/blockquote>\n

The search for lost confidence<\/h2>\n

What if someone has a goal but has lost the self-belief needed to pursue it?<\/p>\n

When someone loses their job, they may temporarily lose their confidence. I help them rediscover it by identifying their skills through an analysis of\u00a0their professional achievements.<\/p>\n

I ask questions like: What professional achievement gave you the most satisfaction? What was the objective? What was the result? How did you achieve this result? The ‘how’ allows\u00a0me to\u00a0identify their skills and what make them unique. For some of them, it\u2019s a rather therapeutic tool.<\/p><\/blockquote>\n

In a world where there’s a fine line between success and failure, and fulfillment can be hard to find,\u00a0career coaches such as\u00a0EU alumna Sylvie Benkemoun<\/a> can make the difference.<\/p>\n

\"study<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Sylvie Benkemoun knows all about the positive effects of change. After many years working in private banking in Geneva, the EU alumna decided to make a dramatic shift in\u00a0career. She\u00a0now specializes in helping those who wish to discover professional fulfillment,\u00a0through a change of perspective or a\u00a0change of path. The expert career coach,\u00a0who still works in Geneva, spoke to us about her time at EU, her coaching methods and the effects of profound change. Formative years Sylvie’s time at EU helped to shape her professional personality. She explains: My experience at EU, as a whole, allowed me to develop my taste […]<\/p>\n","protected":false},"author":2,"featured_media":22254,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[636,671],"tags":[],"class_list":["post-22178","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alumni","category-study-business-in-switzerland","post--single"],"yoast_head":"\r\nEU Alumni: Sylvie Benkemoun | EU Business School<\/title>\r\n<meta name=\"description\" content=\"EU alumna and expert career coach Sylvie Benkemoun spoke to us about her time at EU, her coaching methods and the effects of profound change.\" \/>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"https:\/\/www.euruni.edu\/blog\/eu-aotm-sylvie-benkemoun\/\" \/>\r\n<meta name=\"author\" content=\"EU Business School\" \/>\r\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.euruni.edu\\\/blog\\\/eu-aotm-sylvie-benkemoun\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"EU Blog\",\"item\":\"https:\\\/\\\/www.euruni.edu\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"EU Community\",\"item\":\"https:\\\/\\\/www.euruni.edu\\\/blog\\\/category\\\/eu-business-school-community\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"EU Business School\",\"item\":\"https:\\\/\\\/www.euruni.edu\\\/blog\\\/category\\\/eu-business-school-community\\\/alumni\\\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"EU Alumni: Sylvie Benkemoun\"}]}]}<\/script>\r\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"EU Alumni: Sylvie Benkemoun | EU Business School","description":"EU alumna and expert career coach Sylvie Benkemoun spoke to us about her time at EU, her coaching methods and the effects of profound change.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.euruni.edu\/blog\/eu-aotm-sylvie-benkemoun\/","author":"EU Business School","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BreadcrumbList","@id":"https:\/\/www.euruni.edu\/blog\/eu-aotm-sylvie-benkemoun\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"EU Blog","item":"https:\/\/www.euruni.edu\/blog\/"},{"@type":"ListItem","position":2,"name":"EU Community","item":"https:\/\/www.euruni.edu\/blog\/category\/eu-business-school-community\/"},{"@type":"ListItem","position":3,"name":"EU Business School","item":"https:\/\/www.euruni.edu\/blog\/category\/eu-business-school-community\/alumni\/"},{"@type":"ListItem","position":4,"name":"EU Alumni: Sylvie Benkemoun"}]}]}},"_links":{"self":[{"href":"https:\/\/www.euruni.edu\/blog\/wp-json\/wp\/v2\/posts\/22178","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.euruni.edu\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.euruni.edu\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.euruni.edu\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.euruni.edu\/blog\/wp-json\/wp\/v2\/comments?post=22178"}],"version-history":[{"count":38,"href":"https:\/\/www.euruni.edu\/blog\/wp-json\/wp\/v2\/posts\/22178\/revisions"}],"predecessor-version":[{"id":27746,"href":"https:\/\/www.euruni.edu\/blog\/wp-json\/wp\/v2\/posts\/22178\/revisions\/27746"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.euruni.edu\/blog\/wp-json\/wp\/v2\/media\/22254"}],"wp:attachment":[{"href":"https:\/\/www.euruni.edu\/blog\/wp-json\/wp\/v2\/media?parent=22178"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.euruni.edu\/blog\/wp-json\/wp\/v2\/categories?post=22178"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.euruni.edu\/blog\/wp-json\/wp\/v2\/tags?post=22178"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}