BA - Bachelor of Arts in
Leisure & Tourism Management

With this bachelor’s degree, students will get an in-depth and practical understanding of hospitality management; quality of service; event and conference planning; and sustainability as it applies to tourism. The overview of these key business areas ensures that students gain a deep understanding of the industry. Case studies allow students to apply theoretical knowledge to real-world scenarios and find appropriate solutions.
Students may choose to study either the six-semester program (option 1) with 210 ECTS or the seven-semester program (option 2) with 240 ECTS.

---

Note: We are applying an innovative on-campus hybrid learning approach which prioritizes classes on campus and combines the best of face-to-face and virtual learning. We are offering several on-campus start dates and the opportunity for students to begin online and come to campus later. Alternatively, students can study 100% online.
DISCOVER OUR UPCOMING START DATES »

Option 1: EU Bachelor’s degrees

• A bachelor's university degree from EU Business School Switzerland which is internationally accredited by ACBSP, IACBE, IQA and certified by eduQua.
• A state-recognized bachelor’s degree awarded by Universidad Católica San Antonio de Murcia (UCAM), Spain, (título propio).

Option 2: EU Bachelor’s + BA (Hons) in Business Management

• A bachelor's degree from EU Business School Switzerland which is internationally accredited by ACBSP, IACBE, IQA and certified by eduQua.
• A state-recognized bachelor’s degree awarded by Universidad Católica San Antonio de Murcia (UCAM), Spain, (título propio).
• A state-accredited BA (Hons) in Business Management from University of Derby, U.K.

Optional diploma:

Students studying Option 2 (EU Bachelor’s + BA (Hons) in Business Management) can study an additional semester of heir specialization to earn a state-recognized Diploma of Advanced Studies (DAS) accredited by Universidad Católica San Antonio de Murcia (UCAM), Spain, (título propio).

Events that introduce EU students to globally successful leaders are a fundamental aspect of our approach to providing the business education that will kick start your career.

With over 20 years of experience in hospitality, President of Global Operations at Four Seasons Hotels and Resorts Christian Clerc, offered his optimistic vision of a sustainable travel industry. He advised students how to build and lead a successful global hospitality brand. See the video to find out more.

More exclusive CONFERENCES AT EU

Studying a Bachelor of Arts in Leisure & Tourism Management in Geneva allows students to benefit from proximity to the Swiss capital’s remarkable concentration of outstanding intergovernmental organizations, financial institutions and the headquarters of multinational companies. It is home to the highest number of international organizations in the world, including the United Nations, the World Trade Organization, the World Health Organization and the Red Cross. EU students are given an insider’s glimpse of the workings of these world-famous organizations and institutions during company visits and networking events.

The diverse and international community in Geneva allows students to gain a global mindset and expand their cultural awareness during their time at EU. These soft skills are essential for any future business leader's repertoire and are highly desirable traits in the international job market. Geneva’s combination of tranquility, diversity and business excellence makes this city a perfect location to gain a business education.

Barcelona

Montreux

EU's faculty is composed of highly qualified academics, entrepreneurs, consultants and business leaders.

All courses are taught by lecturers with a wealth of practical experience in their fields. Our teaching staff create a personalized and interactive learning environment that promotes and fosters the skills and knowledge required for a successful career in business. The caliber of the faculty and a culture that values and rewards an entrepreneurial spirit are what make EU Business School stand out.

LEARN MORE ABOUT OUR FACULTY