BA (Hons) in
Business Management
(International Business)
Upon the successful completion of a degree at EU Business School, graduates have a wide array of career options and business opportunities available to them. In response to the growing demand for flexible and entrepreneurial business professionals, these programs are designed to foster the skills required for a successful career in the international business arena.
Students at EU Business School acquire an international mindset, multicultural awareness and are innovative thinkers. This makes them ideal candidates for positions at large, multinational companies and dynamic, disruptive entrepreneurs ready to start their own businesses.
Career Options
The BA (Hons) in Business Management with a pathway in international business provides students with the skillset they need to succeed in the increasingly globalized business world. Students who successfully complete this degree may be interested in the following job positions:
Purchasing Manager
Purchasing managers are responsible for creating and executing purchasing strategies within an organization. They will source and select vendors, negotiate prices and contractual terms and conditions, make orders, track deliveries and monitor and forecast future demand levels, among others. Building trust with suppliers and clearly communicating and detailing product technical information is key for success.
The skills required to become a purchasing manager include negotiation, data collection and analysis as well as leadership.
International Sales Manager
Selling products overseas is the responsibility of international sales managers. Usually in charge of a specific geographical area, they work to optimize their product’s presence, distribution and sales abroad within budget and to achieve an organization’s objectives. To succeed, these professionals need to have an in-depth understanding of the culture, laws and market dynamics of the country in which they are selling.
An international sales manager will have strong interpersonal and communication skills for establishing trust with clients. They will be analytical, proactive and detailed in research and good with numbers. Knowledge of finance is needed.
Business Development Manager
Business development managers create and implement business plans to grow a company. They look for opportunities in current markets by expanding into new sectors or overseas. To succeed in international markets, knowledge of local cultures, languages, government regulations, competitors and markets are required. These professionals look to expand current client portfolios and make new contacts. Competitor and market information must be collected and analyzed by a professional within this area.
Analytical, communication, research and numerical skills are needed for the position of business development manager.
Program Manager
Program managers coordinate all projects that take place within an organization to ensure that they are aligned. They work toward accomplishing the organization’s overriding long-term goals and mission statement. With a global vision of the strategic direction needed by an organization, program managers develop new project proposals and will request funding for their implementation, as well as tracking current project progress. Knowledge of industry standards and the latest state-of-the-art processes and technology are needed.
Program managers require high project-management and leadership skills. These professionals must also be highly organized and possess strong written and verbal communication skills.
Areas of Work
The BA (Hons) in Business Management with a pathway in international business provides students with an in-depth knowledge of management and international operations. Graduates of this degree may be interested in working in the following sectors and professional areas:
Global product management ensures a global positioning and uniform image of a company’s product and brand across all countries. This area is tasked with ensuring that all local marketing teams use the developed international marketing tools, such as advertising and promotional campaigns, and launch with the correct marketing mix. They will also undertake product development that adapts to different cultural and/or geographical contexts.
Management consulting is the profession through which experts give advice in their specialist area to third parties. Their mission is to help businesses achieve their end goals and perform more efficiently and cost-effectively. Management consultants typically help businesses improve their strategy, processes and operations for higher efficiency.
As the world becomes more global, companies are looking to bring different international perspectives into their projects for global success. International project management works with professionals from different countries to ensure that local country needs are incorporated into final project outcomes. Professionals within this field need to negotiate different time zones and ways of working to ensure that outcomes are met.
International management consultants are employed by many sectors to help businesses flourish abroad. They typically develop strategies for international market expansion, using their knowledge of local cultures, economies and laws. International management consultants assess a company’s competitive advantage and evaluate risks using statistics and economic data. They may specialize in several areas such as production, sales, human resources and supply chain.