The digital technology that defines the present has brought about enormous changes in science, technology, entertainment and politics. This new program is designed to teach the modern manager how to harness and exploit digital media for the benefit of shaping corporate image, attracting clientele and creating a platform to sell and promote products.
Students completing this specialization pursue careers in:
Consumer outreach management
Social media management
Digital media consultancy
A sample of the Digital Media Management program courses:
Mass Media & Communication
Management Media Companies
Digital Media Project Management
At EU students have the unique option to earn two degrees by studying an extra semester.
Option 1: Single qualification
Students completing the EU Bachelor of Business Administration program are awarded an EU Switzerland private accredited bachelor's degree.
Option 2: Dual qualification on campus
While completing the EU bachelor’s program on our Barcelona, Geneva and Montreux campuses, you have the possibility to earn a second distinct qualification by completing one extra semester.
Duration: Seven semesters/three years (summer fast-track option available)
Credits: 172 CH/240 ECTS
Upon graduation from the dual qualification program students will receive an EU Switzerland private accredited bachelor's degree and:
“The entrepreneurial environment at EU is fantastic. A lot of the teachers actually own their own businesses, so when they give you assignments, you really feel the need to do it as if it were real life.”
Rochelle Peetoom, Founding Partner of Bon & Petit
Bachelor of Business Administration 2015
Choose the Best Location For You
Our BS programs are offered on our Switzerland and Barcelona campuses and it is possible to transfer. Study the way you like. Choose your location:
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