The skills required for communication and public relations have been drastically redefined with the advance of social and digital media. Professionals in the field are required to coordinate increasingly complex public relations campaigns and define intricate strategies and micro-targets to ensure that an organization’s key messages reach its key target audiences. This program will provide students with the know-how they need to stay ahead of current trends and to apply the latest technologies and communication strategies.
For students studying on our Barcelona, Swiss and Online campuses, a state-recognized, university MBA degree awarded by Universidad Católica San Antonio de Murcia (UCAM), Spain, (título propio).
An EU Business School Switzerland degree which is internationally accredited by ACBSP, IACBE, IQA and certified by eduQua.
Students completing this major pursue careers in:
A sample of the Communication & Public Relations program courses:
Practical Applications in PR
“At EU, I learned that international business requires flexibility, patience and open-mindedness. I embrace these principles on a daily basis.”
Steve Rynecki, Economic Growth Officer at USAID,
MBA in Communication & Public Relations
Choose The Best Location For You
This MBA program is offered on our Barcelona, Swiss and online campuses. Students have the opportunity to transfer between them. Study the way you like. Choose your campus:
Obtain a Dual Qualification
Candidates with less than two years of work experience qualify for:
Candidates with two or more years of work experience qualify for: