Tourism is the fastest growing industry in today’s business world and companies continue to require academically qualified managers to give them a competitive edge in this highly competitive and thriving sector. This major explores the advanced theories, practices and business models that make up the tourism and leisure field. Focusing on the development of executive skills and strategic thinking, this program will deliver the key competencies required in the industry while developing a student’s understanding of international and intercultural management needs.
For students studying on our Barcelona and Swiss campuses, a state-recognized, university MBA degree awarded by Universidad Católica San Antonio de Murcia (UCAM), Spain, (título propio).
An EU Business School Switzerland degree which is internationally accredited by ACBSP, IACBE, IQA and certified by eduQua.
Students completing this major pursue careers in:
Event and conference management
A sample of the Leisure & Tourism Management program courses:
Strategic Tourism Marketing
Environments of Tourism
Digital Business in Tourism
“EU gave me my first introduction to the business world I understand today. My EU classes and studies there were my first step into that world upon which I have built my career.”
Ashu Rather, Partner at Ernst & Young
MBA in International Business
Choose the Best Location for You
Our MBA programs are offered across our Barcelona and Switzerland campuses, and it is possible to transfer. Study the way you like. Choose your campus:
Obtain a Dual Qualification
Candidates with less than two years of work experience qualify for:
Candidates with two or more years of work experience qualify for: