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EU BUSINESS SCHOOL

Master in Fashion & Luxury Business

The Master in Fashion & Luxury Business has been designed to provide participants with an in-depth understanding of the luxury and fashion industry, teaching them how to manage a unique and special brand. Focusing on management skills, luxury consumer attitudes and placing emphasis on design and creativity, this program prepares students to project a brand with strong advertising, communication and financial strategies.


Learning Outcomes
 

In addition to industry-specific modules, the program focuses on development strategies and management styles specifically geared toward creating leaders in the industry who can also apply the same skills to the wider commercial market. During this program, students will:

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Investigate the impact of fashion and luxury on sustainability.

Learn about the brand value from the points of view of the fashion designer and artist.

Gage the importance of the quality of the product and all the strategies surrounding it.

Study the major processes within marketing through case studies and class discussion.

 


 

How You Earn Your Degree
 

The Master in Fashion & Luxury Business (60 ECTS) is a one-year program divided into three terms. Each term comprises four courses (4 ECTS each) and one seminar (2 ECTS). Throughout the year, students are also exposed to real-life case studies, games and business simulations. In order to graduate, participants must also complete a business plan (6 ECTS).

 

Term 1


(13 CH  | 18 ECTS)


Term 2


(13 CH  | 18 ECTS)


Term 3


(13 CH  | 18 ECTS)


Graduation Requirements


Students will also be required to submit a business plan (6 ECTS) at the end of their studies and to attend field trips, company visits and fairs as part of the experiential learning method.

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