EU Blog » Business Trends
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As it stands, 91% of packaging ends up in landfill or discarded in the environment. And single use plastic isn’t the only packaging material causing a problem. For packaging to be sustainable it …

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One of the best ways to learn how to build an effective e-commerce marketing strategy is to analyze effective campaigns from other brands. In …

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The phrase “information overload” isn’t just an overused cliche. Research shows that, as a society, we’re drowning in information. And we’re becoming increasingly fatigued and disconnected …

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Businesses often overlook post-crisis strategies. It’s easy for leaders within an organisation to become consumed with short-term crisis management, forgetting or sidelining longer-term planning …

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Short Term Crisis Management For Long Term Benefit: 7 Practical Business Strategies for Coronavirus and Beyond Most business crises only last for a few …

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A strong brand is the foundation of any successful business. If you think about the products or services you use on a daily basis, it’s likely a memorable, trustworthy and …

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Best-selling products, acclaimed advertising campaigns and startups finding success in crowded markets are all successfully tapping into the emotional responses of their customers.   Principles pioneered in the design …

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Running a marketing campaign for a startup is equal parts frustrating and exhilarating. Most startup marketers have a large amount of freedom when it …

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The web design and marketing spaces move at a breathtaking pace. Every year, new and potentially game-changing technologies are implemented by forward-thinking companies.   But …

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The hospitality sector was hit hard by government measures to limit coronavirus. Arguably, it’s been more negatively impacted than any other industry. Flying bans, travel restrictions and the forced …