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Careers

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E-commerce marketing is a relatively new field. People often forget that e-commerce itself is only around fifty years old. Amazon.com, now the world’s biggest …

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Navigating the job market is challenging. Nowadays, job-hunters have to contend with an array of career search engines, websites, networking events, job boards, social …

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Famous inventors from Johannes Gutenberg, who invented the printing press, to Tim Berners-Lee, who gave us the internet, have transformed the way we live. If you’ve had an innovative idea …

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As it stands, 91% of packaging ends up in landfill or discarded in the environment. And single use plastic isn’t the only packaging material causing a problem. For packaging to be sustainable it …

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If you plan to launch a startup, at some point you’re going to face a dilemma. You might have the most innovative, disruptive idea …

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Best-selling products, acclaimed advertising campaigns and startups finding success in crowded markets are all successfully tapping into the emotional responses of their customers.   Principles pioneered in the design …

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Choosing a career path isn’t easy. Graduates entering the modern career market face more choices than at any other point in history. Feelings of …

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The world’s most successful companies all have one thing in common: powerful brands. Coca-Cola, Google, Walmart, Amazon, Rolls Royce, Ferrari – everybody instantly recognizes …

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Digital technology ushered in a new generation of entrepreneurs. The internet lowered the barrier for starting a new business by providing broader access to a global …

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Long gone are the days when watching foreign cinema was an arty pastime. The rise of global streaming platforms has opened access for viewers …