The sports market is a multibillion dollar industry, experiencing rapid expansion in regions such as China, Russia, Brazil and the Middle East. The industry offers diverse and dynamic opportunities to graduates, ranging from professional sports to managing events and corporate sponsorship. Professionals who want to work in this field require an increasingly specialized skill set. This program prepares you to meet these challenges through courses in sports marketing and management, and financial management as applied to sport and sponsorship.
How You Earn Your Degree
The MBA in Sports Management (90 ECTS) is a one-year, three-term degree. Students complete five to six course modules per term which are combined with seminars, company visits, guest speaker sessions and case studies among others. In order to graduate, students must complete a management research methods module and a dissertation.
(18 CH | 23 ECTS)
(21 CH | 27 ECTS)
(15 CH | 20 ECTS)
TERM II (21 CH | 27 ECTS)
Students gain the knowledge necessary to become successful sports managers, through case study research, industrial visits and routine networking with professional sports industry professionals, in addition to the managerial training they receive in a classroom setting. Students will also:
Demonstrate a deep understanding of the overall world of sports management and what it entails.
Apply major management principles to the field of sports business.
Understand the complexity involved in bidding for and staging major sports events.
Apply theory and concepts to real life situations.